Friday, October 19, 2007

Day 6

October 17, 2007

Attendance:
Haley Barrs
Brad Bostwick
Jamie Burns
Allison Johnson
Hyong Ji (Julia) Kim
Allan Lansche
Hammy Mercer
Rejon Noah
Jeremy Rowland
Nicole Sanhamel
Steven Savage
Blake Williams

Today the group decided to change our product. We decided to take away the injection of the Bluetooth technology into the body. Some people thought it would be too complicated to include this element so we decided to simplify our product. Now it is just a PDA Bluetooth device that has internet access. (This might change). It can also connect by wireless to fast food restaurants that have wifi. The user is able to type in the specifics of food they are eating and receive feedback about the healthy levels of consumption.

Because of the elimination of the Bluetooth injection, the product will now be available at a cheaper price. We are going to do more research on the price of PDAs next time, but we were thinking of selling it somewhere in the range of $50-$100. It is going to be available in different colors for personal preference and little kids.

Shamp came to talk to us for a little while and told us not to ignore the challenges. We have to discuss the problems with our products. We also should select a devil’s advocate to ask questions to help figure out the problems. We do not have to have the specifics of how the product actually works but just the main idea. We need to get technical but not too technical.

We also broke down the topics for discussion on our power point slides.

-explain diabetes and how many people it affects

- explain the difference between type 1 and type 2 diabetes

-show examples of people who have it (celebrities, not just normal or overweight people).

- different books and supply and cost

- show our product and price

- explain how our device works

- website our product is located on and chat application

We also started talking about ideas for our advertising campaign. Then we talked about the possibility of a GSM chip and an educational video.

--Nicole--

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