Day 6

October 17, 2007

Attendance:
Haley Barrs
Brad Bostwick
Jamie Burns
Allison Johnson
Hyong Ji (Julia) Kim
Allan Lansche
Hammy Mercer
Rejon Noah
Jeremy Rowland
Nicole Sanhamel
Steven Savage
Blake Williams

Today the group decided to change our product. We decided to take away the injection of the Bluetooth technology into the body. Some people thought it would be too complicated to include this element so we decided to simplify our product. Now it is just a PDA Bluetooth device that has internet access. (This might change). It can also connect by wireless to fast food restaurants that have wifi. The user is able to type in the specifics of food they are eating and receive feedback about the healthy levels of consumption.

Because of the elimination of the Bluetooth injection, the product will now be available at a cheaper price. We are going to do more research on the price of PDAs next time, but we were thinking of selling it somewhere in the range of $50-$100. It is going to be available in different colors for personal preference and little kids.

Shamp came to talk to us for a little while and told us not to ignore the challenges. We have to discuss the problems with our products. We also should select a devil’s advocate to ask questions to help figure out the problems. We do not have to have the specifics of how the product actually works but just the main idea. We need to get technical but not too technical.

We also broke down the topics for discussion on our power point slides.

-explain diabetes and how many people it affects

- explain the difference between type 1 and type 2 diabetes

-show examples of people who have it (celebrities, not just normal or overweight people).

- different books and supply and cost

- show our product and price

- explain how our device works

- website our product is located on and chat application

We also started talking about ideas for our advertising campaign. Then we talked about the possibility of a GSM chip and an educational video.

--Nicole--

Day 5

October 12, 2007

Attendance:
Haley Barrs
Brad Bostwick
Jamie Burns
Hyong Ji (Julia) Kim
Allan Lansche
Hammy Mercer
Rejon Noah
Jeremy Rowland
Nicole Sanhamel
Blake Williams

Today we discussed how we are going to go about building the website. Some people wanted to have an actual functioning site, but others just wanted to do an imitation site to get the idea across. We unanimously decided that each product of Insulend should have its own serial number and access id code for the website. We would like to develop a functioning website with the ability of a chat application.

The chat application would help diabetes patients unite and feel less alone. They would be able to share their feelings and express their thoughts and opinions about Insulend. The fact that Insulend is incorporated into blue tooth technology allows increased possibilities for development of the product in the future. The firmware is upgradeable for future additions and updates to better the product.

--Nicole--

Day 4

Attendance:
Haley Barrs
Brad Bostwick
Jamie Burns
Lindy Dugger
Kyle Dunaway
Allison Johnson
Hyong Ji (Julia) Kim
Allan Lansche
Hammy Mercer
Jeremy Rowland
Nicole Sanhamel
Steven Savage

Today we talked about the website for Insulend. One of our group members already created a website layout for us. However, he decided he wanted to get voted out of our group to join another group L. He did say he would still work with us and help us out when we needed him. The website will have the product information, and also a place to buy the product. There will also be a blog ability and a chat group for users.

We also talked about what type of medium we would use for our product. We decided we would just be selling a blue tooth chip that could integrate into any technology that was able to use the blue tooth application. It could be compatible with ipods, cell phones, mp3 players, etc. Because of the increasing technology in our lives, we need to have it be compatible with every type of new technology as well as the ability to incorporate into some of the old.

We also want the price of Insulend to be fairly cheap for those with and without insurance. We believe that medical costs should be affordable for those who are unfortunate to have this and other conditions. It is hard enough to live with diabetes, so we want to make it as easy as we can on patients by reducing the cost.

Nicole